Getting the Word Out:Outreach and Community Education for Legal Aid and Information Providers
Date:
This December 15, 2021 presentation offers legal aid and other legal help and legal information providers ideas they can use to connect with vulnerable people in need of civil legal help in Massachusetts.
Recording of the Presentation:
View the presentation at this link.
The presentation featured presenters from two projects that used a variety of outreach and community education techniques -- including live streaming presentations through facebook, videos, targeted mailers, partnerships with community groups, and more -- to publicize the availability of legal resources and to share legal information.
Presenters:
- Elizabeth Cerda, Massachusetts Trial Court
- Margaret DeMarco, Massachusetts Trial Court
- Allie Girouard, Covid Eviction Legal Help Project, Massachusetts Law Reform Institute
- Moderated by Michelle Deakin, Massachusetts Legal Assistance Corporation
Sponsored by the Access to Justice Commission
Additional Resources:
Virtual Town Halls
- Landing page / general information on hosting Town Halls
- Recorded Town Hall Example
- Press Release for local newspapers
- Event posters (English, Spanish, Portuguese)
- Panelist Guidelines
- Slides - steps taken to implement the town halls
General Outreach and Communications
- Building Partnerships & Community Connections: Guide: Approaches to High-Impact Outreach (CELHP)
- Community Organizations & Stakeholders Checklist (CELHP)
- Example of outreach videos (CELHP)
- Create a story bank (Voices for Civil Justice)
- COVID-19 Media Guidance for Civil Justice Advocates (Voices for Civil Justice)
- How to Use Facebook Ads for Nonprofits
- List of Massachusetts community access television websites